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The new way to Spritz. Just add ice.

The strong growth in Australia of sparkling wines, and prosecco in particular, has given rise to the popularity of the spritz - A classic Italian aperitivo. Despite there being several well established players in the market, there was a no premium ‘ready to drink’ option available. Realising this, Jacob’s Creek launched Prosecco Spritz. A crisp Australian prosecco blended with blood orange and botanicals.

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The label styling takes inspiration from vintage Italian graphic design, with premium detailing that denotes craftsmanship & a striking colour palette for a sophisticated finish.

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The slanted label creates a distinct angle which can be used across a variety of applications for simple brand recognition.

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The slick, minimal labels are juxtaposed with playfully layered slabs of colour and light used across environmental applications – keeping the brand fresh and exciting.

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